One thing we admire about the Oris watches is their versatility and ability to fall within any category, whether Aviation, Dive, sports, or fashion. However, with so many options of watches to choose from today’s market, you have a lot to consider before making a decision.
Most available watches are by companies who are either just starting to blend into the market or already overhyped. New brands have to deal with multiple comparisons to both mid to high-end spectrum top contenders, such as Rolex or Omega.
Oris, on the other hand, is a Swiss watch company with a reputation for making mechanical watches for over 100 years. Regardless, watch enthusiasts like to place the quality of this watch on par with TAG Heuer and Longines. Experts meticulously build each model of the Oris watch, of course with several distinguishing factors.
Oris watches offer an interesting alternative by making reliable watches with all-around quality that are not as expensive as the others – this doesn’t mean it has lower quality. In fact, some Oris watches have more outstanding features than the Tag.
Pros – Oris watches
- Trustworthy Brand
- Top-quality Build
- Versatile timepiece
- Excellent movement
- Accurate Watch
- Reasonably priced
Cons – Oris watches
- Weak resale value
- Limited warranty
Benefits / Drawbacks – Oris watches
For a brand to survive the challenges of the market and various competitions since 1904, Oris has to be trusted. All Oris watches are Switzerland-made and this remained true since two men, Paul Cattin and Le Locle Georges Christian bought the Swiss Lohner & Co. watch factory which recently closed. They went further to renaming it “Oris” after a valley and a brook at the Swiss town of Holstein. Ten years later, this privately owned company expanded with another factory and an assembly plant to become the largest employer in Holstein. Soon, they already had up to six factories.
The secret behind the classic designs of the watch is their rich history that’s dated back to the 1960s when Oris had a market of about 1.2 million timepieces per year. At that time, the company became one of the largest watch brands around the globe. With Oris SA as the corporate name today, Oris watches remain a top competitor in the world of genuine Swiss Made watches.
Like we have mentioned earlier, the Oris watches have qualities to be compared with renowned brands, such as TAG Heuer and Longines. By making solid watches with various improved models, they have reserved a place for themselves on the market.
The total build of the watch is of top quality, including the watch’s movement that is identifiable with distinctive red rotors. Oris watches lacks nothing you would desire from a perfect timepiece. Each model, including the new ones, have a sense of aesthetic attachment to the nineties.
They are versatile enough to have something for everyone regardless of the category, such as Aviation, Diving, Motorsport, and Culture. The aviation collection includes the Big Crown series with each model having unique features such as GMT, altimeter, world time, meter scale, and more. The qualities are suitable for aviators, pilots, and other aeronauts.
The Motorsport collections are durable and light weighted for Motor Racing Professionals and drivers. Some include the Oris Williams, Oris Chronoris, Oris TT1, and Oris Artix GT. These watches have their specific attributes and can also be useful for daily wears.
The Oris Aquis, Oris Divers, and Oris ProDiver make up the Divers collection. They feature changeable strap material, and Super LumiNova filled hands and markers. The Divers collections are water-resistant and suitable for Scuba divers, professional swimmers, Diving instructors and other subaquatic related activities.
Under the Culture collections are the Oris Artelier and the Oris Calibre series. They comprise of the simple and classic styled watches. The collection pays tribute to several artistic and cultural influences.
Oris watches do not use the regular battery-powered Quartz movement. Instead, they use a few different mechanical movements powered by springs. Oris is not known to build their movement fully. Most Oris watches use calibers from unfinished ebauche movements. This modular movement is a sort of template that allows Oris to reform and integrate their own features to suit whichever watch they choose.
Take the Big Crown ProPilot Worldtimer, for instance; it’s a GMT watch with dual time zone function that uses the Oris Caliber 690. This Oris 690 Caliber uses the base of an ETA2836-2 automatic movement from ETA, which is a subsidiary of Swat Group. So evidently, they don’t have an in house movement.
But that’s not to say Oris movement performs poorly or is inferior. Asides from a few widely celebrated brands. Most watchmakers are not equipped to create all their components entirely in-house. ETA’s movements are tremendous, and Oris improves on them.
The accuracy of all watches depends on how they’re regulated. Either the Oris watch uses an ETA based caliber or a Selitta based movement, they can be adjusted. The regulation within the parameters of accuracy makes the Oris watch consistent with some of the best and most reliable pieces in the business. All Oris watches are authentic; some do come with a COSC certificate to prove it.
Price and Some Thoughts
Compared to brands like Audemars Piguet, Vacheron Constantin or Patek Philippe, Oris is not one of the watches you will refer to as high-end. Instead, they fall under the categories of affordable or value-added luxury. With the type of Mechanical Powered calibers that Oris watches use, you can’t consider them as lower market brands, such as Michael Kors or Invicta. You may prefer to put them somewhere in the middle.
Oris watches are modestly priced Swiss-made mechanical timepieces with utmost quality and value. You can find Oris to be one of the best men’s watches under 2000 dollars. If you consider how much they offer, you will realize how affordable and very well-priced the Oris watches are.
As they unbiasedly market their watches, even to the average layman, Oris love to use the slogan “Real watches for Real People.” This may be the reason for the modest price. Every day they achieve their mission of producing excellent valuable watches that are very affordable.
Due to the high-quality timepieces they offer, Oris can decide to charge more for their product if they want. Chances are, they would get it; only that it would shut down their ability to reach a broader audience of people who cannot afford watches at a higher price.
Economically, it’s a strategy that makes less profit off individual watches and sell more. It gives more people around the world the chance to wear and at the same time advertise the Oris brand.
Weak Resale Value
Oris watches are on par with some of the best valuable watchmakers in the Swiss-made watch industry. Other remarkable brands like TAG Heuer only provide battery-powered quartz watches and still offer them at the same price point with Oris.
Most people like to see luxury watches as some investment that is supposed to appreciate over time. That’s some people’s view, and it’s not always so. Watches require some kind of maintenance every few years, where they lose a portion of their value from their initial purchase.
Asides from Rolex, some Patek Philippe models, and a few exceptions that can hold their value, most brands have weak resale value. For Oris, it would be a mistake to expect the price to go up or even stay the same. It’s safe to say Oris watches are not suitable investments like real estate or normal securities.
The moment you step out of the store with your watch, the value starts to drop. Unless you plan to rent them out, Oris watches are not the type of assets that generates income. But the good thing is that the watch is luxury good.
Oris international sales warranty is limited to 23 months after the date of purchase. A warranty period of only 23 months can seem fair for some brands, but at the price of the Oris watches few users expect more. You can accomplish this guaranteed period only when you have adhered to the product’s manual, and you buy your watch from an authorized dealer.
You can check your warranty status from the Oris official website. However, they may require your serial number or warranty code to proceed. Oris service center offers you a chance to polish or repair your watch.
Should you get the Oris watches?
At this point, it’s important to note that Oris is one of the few Swiss watchmakers to offer only mechanical watches. The watches have a distinctive red rotor design as the company’s symbol of mechanical approach and a means of identification.
The build-up is only from the best materials, which are the reasons for Oris’s promise of watches that lasts for a long time. The company adheres to the best standards in its manufacturing and use the tightest quality control as required of a Swiss-made brand.
What attracts most people to the Oris watches is the price range. Of course, they’re not so cheap, neither are they as expensive as their peers. Oris continues to gain popularity among experts and watch collectors because other luxury brands offer their qualities at a higher price.
Compared to its high-end competitors, Oris is modest with its prices and a better investment. They offer an extensive list of models. If this is your first time with the Oris watch, then you’re in for a treat.
Oris brand is not new in the game; it’s a trusted Swiss brand that produces some of the best classic watches in the world. Each model has a bit of innovation and still stays true to Oris’s long history. They favor themselves for being creative and making exciting and timeless timepieces.